While Dallas has been buzzing all week an anticipation of the biggest sporting event of the year, the home team was not part of the city’s attention.
Cowboys quarterback and rapper Ludacris broke out the coats and shovels for a digging project to refurbish Pleasant Grove field in the Dallas area. And no, digging is not a euphemism for partying. They were literally shoveling dirt and snow as a part of Starter’s makeover for the school. View full article »
Starter apparel gear isn’t exactly as well known and respected as brands like Nike and Adidas, so understandably they decided to think outside the box and go viral with their campaign.
Tony Romo and actor Fred Willard (Harold and Kumar, Anchorman, Youth in Revolt) teamed up with Funny or Die to create a comical skit showing how Starter’s gear “really works.”
The Cowboys had a bye this past week, and it looks like Romo made the best use of his time. So long as Alex Barron wasn’t out shooting any videos instead of learning how?to keep his hands to himself, the Cowboys should be in good shape.